![](\"https:\/\/cannabiscultivatornews.com\/home\/wp-content\/uploads\/2026\/02\/Brett-Harris-Office-1.jpg\")
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When you enter a dispensary in search of a specific strain, sleepy-time gummy, or vape pen, you\u2019re usually on an in-and-out mission. Any accessories you walk out the door with are typically last-minute, impulse purchases. Costing around $5, $10 or $15, the price point is low enough that consumers are comfortable making a quick decision. With enough foot traffic, those small purchases can add up quickly for operators.<\/p>\n
So, why aren\u2019t more dispensaries spending time ensuring they carry the right accessories and that they aren\u2019t running out?<\/p>\n
Whatever the reason, Luv Buds<\/a> Founder and CEO Brett Harris is helping dispensaries and smoke shops make smarter choices when it comes to accessorizing their retail stores. As the largest distributor of cannabis accessories in the US, Luv Buds brings a data-driven approach to their clients.<\/p>\n While most dispensaries view smoking accessories as impulse add-ons, Luv Buds is helping operators manage the category like a structured retail business unit\u2014using data, inventory management and branding strategy to turn what\u2019s often a 2% revenue contributor into a meaningful growth engine.<\/p>\n After years of rapid expansion, growth in the cannabis industry today looks a little different. It\u2019s not about new licenses; it\u2019s about running smarter businesses. One of the clearest opportunities is also one of the most overlooked: accessories, a category that lags far behind traditional retail performance because it\u2019s rarely managed with the same discipline as core products.<\/p>\n That\u2019s the gap Luv Buds has built its model around closing.<\/p>\n \u201cIn traditional retail, accessories should represent around 10 percent of revenue,\u201d Harris explains. \u201cIn our space, unfortunately, it represents about 1.5 to 2 percent. Operators are there to sell cannabis, and they don\u2019t consider the fact that there\u2019s this alternative revenue stream at their fingertips.\u201d<\/p>\n Harris notes that buyers and managers often don\u2019t focus on replenishment schedules, par levels, or sell-through data when it comes to accessories. Luv Buds is working to change that by acting as a \u201ccategory captain,\u201d helping retailers manage inventory, analyze performance, and receive timely replenishment recommendations.<\/p>\n \u201cOur goal is to get the industry from 1.5 or 2 percent up to 7 percent,\u201d Harris says. \u201cObviously, that benefits our business, but all the decisions we make are really in the interest of our customers.\u201d<\/p>\n A few ways Luv Buds is helping their customers is by asking big questions: How do we help them pay off their tremendous debt? How do we help them increase their revenue? How do we help them service their customers better?<\/em><\/p>\n \u201cThere\u2019s no reason why consumers should have to buy their product one place and go buy their accessories somewhere else,\u201d Harris adds. \u00a0<\/p>\n In cannabis, accessories aren\u2019t just products\u2014they\u2019re a marketing strategy. Because traditional advertising and marketing expenses aren\u2019t deductible under 280E, branded accessories can function as confirmed cost-of-goods items while delivering constant brand exposure in customers\u2019 hands.<\/p>\n Harris offers a simple example: the lighter. A required tool for anyone smoking flower, a lighter is used frequently and shared often, making it one of the most effective branding tools a dispensary can offer.<\/p>\n \u201cHaving a lighter that doesn\u2019t have your name on it doesn\u2019t make a lot of sense,\u201d Harris says. \u201cThey\u2019re holding that lighter every time they light something, every time they hand it to someone, and it\u2019s probably getting stolen and going in the hands of somebody else. So, making sure that people have that in their hands at all times is very important.\u201d<\/p>\n Through Luv Buds\u2019 custom and white-label programs, dispensaries can ensure that everyday items like lighters, ashtrays, and grinders carry their branding\u2014serving as subtle, repeated reminders for comers to keep coming back.<\/p>\n Founded in Denver in 2015, Luv Buds was designed from the beginning as a business solution\u2014not a novelty accessory company. Harris, who describes himself as the first management consultant in recreational cannabis, built the company with a deep understanding of retail operations, distribution and the financial realities unique to the industry.<\/p>\n That approach has helped Luv Buds grow into the largest cannabis accessory distributor in the country. But for Harris, scale isn\u2019t the end goal.<\/p>\n \u201cWe\u2019re proud of how big we\u2019ve become,\u201d he says. \u201cBut what matters most is being more important to our customers\u2014helping them run better businesses and succeed in a challenging market.\u201d<\/p>\n The post How Luv Buds Is Helping Dispensaries Unlock Hidden Revenue<\/a> appeared first on Cannabis Now<\/a>.<\/p>\n
When you enter a dispensary in search of a specific strain, sleepy-time gummy, or vape pen, you\u2019re usually on an in-and-out mission. Any accessories you walk out the door with are typically last-minute, impulse purchases. Costing around $5, $10 or $15, the price point is low enough that consumers areContinue Reading<\/a><\/span><\/p>\n","protected":false},"author":15,"featured_media":85368,"comment_status":"false","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[19744,50,6760,170,19745],"tags":[],"_links":{"self":[{"href":"https:\/\/cannabiscultivatornews.com\/home\/index.php\/wp-json\/wp\/v2\/posts\/85367"}],"collection":[{"href":"https:\/\/cannabiscultivatornews.com\/home\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/cannabiscultivatornews.com\/home\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/cannabiscultivatornews.com\/home\/index.php\/wp-json\/wp\/v2\/users\/15"}],"replies":[{"embeddable":true,"href":"https:\/\/cannabiscultivatornews.com\/home\/index.php\/wp-json\/wp\/v2\/comments?post=85367"}],"version-history":[{"count":1,"href":"https:\/\/cannabiscultivatornews.com\/home\/index.php\/wp-json\/wp\/v2\/posts\/85367\/revisions"}],"predecessor-version":[{"id":85369,"href":"https:\/\/cannabiscultivatornews.com\/home\/index.php\/wp-json\/wp\/v2\/posts\/85367\/revisions\/85369"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/cannabiscultivatornews.com\/home\/index.php\/wp-json\/wp\/v2\/media\/85368"}],"wp:attachment":[{"href":"https:\/\/cannabiscultivatornews.com\/home\/index.php\/wp-json\/wp\/v2\/media?parent=85367"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/cannabiscultivatornews.com\/home\/index.php\/wp-json\/wp\/v2\/categories?post=85367"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/cannabiscultivatornews.com\/home\/index.php\/wp-json\/wp\/v2\/tags?post=85367"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}![\"\"](\"https:\/\/cannabiscultivatornews.com\/home\/wp-content\/uploads\/2026\/02\/Brett-Harris-Office.jpg\")
<\/a>
<\/figcaption><\/figure>\nRunning Smarter Business<\/strong><\/h3>\n
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\u00a0Accessories That Double as Marketing<\/strong><\/h3>\n
Luv Buds Brings Longevity and Credibility<\/strong><\/h3>\n
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\nRead More: How Luv Buds Is Helping Dispensaries Unlock Hidden Revenue<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"