{"id":32526,"date":"2019-01-30T18:00:59","date_gmt":"2019-01-31T02:00:59","guid":{"rendered":"https:\/\/cannabiscultivatornews.com\/home\/index.php\/2019\/01\/30\/denver-releases-psa-series-to-deter-youth-marijuana-use\/"},"modified":"2019-01-31T00:50:47","modified_gmt":"2019-01-31T08:50:47","slug":"denver-releases-psa-series-to-deter-youth-marijuana-use","status":"publish","type":"post","link":"https:\/\/cannabiscultivatornews.com\/home\/index.php\/2019\/01\/30\/denver-releases-psa-series-to-deter-youth-marijuana-use\/","title":{"rendered":"Denver Releases PSA Series to Deter Youth Marijuana Use"},"content":{"rendered":"<\/p>\n<p>When Colorado moved to legalize marijuana in 2012, the state ventured into new territory that, quite honestly, scared politicians, public officials and even regular people to the point of protest. Although cannabis advocates sold legalization, in part, by suggesting that establishing a taxed and regulated system was the only effective method for keeping marijuana out of the hands of children, many people were still convinced that the outcome would not go as planned. Again, legal weed for adults was something that no jurisdiction in the United States had never experienced before, so there was part of the population, mostly those rooted in conservative beliefs, of the opinion that making pot more accessible to adults would somehow contribute to an uprising in youth consumption. And this might set their communities up to be dumbed down in generations to come.<\/p>\n<p>Former Governor John Hickenlooper was perhaps the biggest opposing force of legalization during that time. One of his primary concerns was that increased accessibility would make it easier for teens to get their hands on weed and that might have a negative impact on their developing minds.<\/p>\n<p>But last year, he\u00a0<a href=\"https:\/\/www.rollingstone.com\/politics\/politics-features\/john-hickenlooper-on-the-future-of-weed-the-2020-race-and-whats-happening-at-the-denver-post-629368\/\" target=\"_blank\" rel=\"noopener\">told<\/a>\u00a0Rolling Stone that \u201cthe worst things that we had great fear about \u2013 spikes in consumption, kids, people driving while high \u2014 we haven\u2019t seen any of that,\u201d despite data from the National Survey on Drug Use and Health pointing to the state as the national leader in youth consumption. Following that interview, some news sources chastised Hickenlooper for getting what\u2019s going on in the state as a result of marijuana\u00a0<a href=\"https:\/\/www.usatoday.com\/story\/opinion\/2018\/04\/20\/colorado-governor-marijuana-hickenlooper-column\/533731002\/\" target=\"_blank\" rel=\"noopener\">completely wrong<\/a>. Nevertheless, the one-time naysayer of the nug remained adamant that his state was getting along just fine post legalization.<\/p>\n<p>All in all, Colorado is proud of its ability to keep children from using marijuana until after they graduate to adulthood.<\/p>\n<p>This is especially true of Denver, the state\u2019s most populated municipality, which has become a top\u00a0<a href=\"\/enjoy-cannabis-in-colorado-with-my-420-tours\/\">tourist destination<\/a>\u00a0for curious cannabis enthusiasts \u2013 some that might not be old enough to buy weed legally from a dispensary.<\/p>\n<p>State law makes weed the possession and use of marijuana perfectly legal for those 21 and over, but possession of this substance for minors can still bring about some severe aftershocks. The City and County of Denver is hoping to prevent kids from getting jammed up by the less talked about, less dramatic perils of pot through its new \u201cHigh Costs\u201d marijuana education campaign. In this series of PSAs, teens are shown how pot can make them forgetful, that it can become an expensive activity and other elements of stonerhood that are traditionally not taken into consideration.<\/p>\n<p>But city leaders say their intention is not to scare the youth, only to teach them about the laws and the negative effects.<\/p>\n<p>\u201cOur High Costs campaign is designed to help Denver\u2019s youth understand the legal, educational, health and social risks that come from using marijuana underage,\u201d Mayor Michael Hancock\u00a0<a href=\"https:\/\/www.colorado.gov\/pacific\/marijuana\/news\/denver-launches-%E2%80%9Chigh-costs%E2%80%9D-marijuana-education-and-prevention-campaign-targeted-city%E2%80%99s-yout-0\" target=\"_blank\" rel=\"noopener\">said<\/a>\u00a0in a statement. \u201cConversations about marijuana happen everywhere, and our goal is to provide facts that are not only accurate about the risks and realities of marijuana use, but that resonate with youth across Denver.\u201d<\/p>\n<p>So, what exactly are the facts that Denver wants its young people to know?<\/p>\n<p>One of the\u00a0<a href=\"https:\/\/www.youtube.com\/watch?v=PKRNlokr3Q4\" target=\"_blank\" rel=\"noopener\">videos<\/a>\u00a0uses a pizza burning up in the oven as an analogy for how \u201cmarijuana can make you forgetful.\u201d<\/p>\n<p \/>\n<p>We\u2019d like to tell you that this claim is false, but honestly, we can\u2019t remember if it is or not. However, after doing a little bit of\u00a0<a href=\"https:\/\/www.nature.com\/articles\/nature20127\" target=\"_blank\" rel=\"noopener\">research<\/a>\u00a0on the subject, it turns out that forgetfulness is a temporary side effect of cannabis use.<\/p>\n<p>Cannabis often creates hilarious situations in which a person engages in a regular activity only to end up utterly clueless about what they are doing moments later. Pulling out a cell phone and having to sit there thinking long and hard about who you intended to call or text is a perfect example of this level of forgetfulness.<\/p>\n<p>But unless a person is high at the time, weed is not going to cause anyone to forget an important appointment or a spouse\u2019s birthday. It\u2019s pretty much what the commercial shows \u2014 worst case scenario, you might burn a pizza.<\/p>\n<p>Another\u00a0<a href=\"https:\/\/www.youtube.com\/watch?v=TSqngquriGI\" target=\"_blank\" rel=\"noopener\">PSA<\/a>\u00a0points out that consuming too many burritos during those ravenous munchie binges could be eating away at the money a person might need to pay their own way through college if they get busted for pot.<\/p>\n<p>\u201cA four-year college tuition cost 7,994 burritos,\u201d the ad claims. \u201cAnd getting a marijuana offense could deny you financial aid.\u201d<\/p>\n<p>Unfortunately, this is true. Since the federal government still considers marijuana an outlaw substances, a minor with a \u201cdrug charge\u201d on his or her record could end up destroying all hope of securing financial aid. In fact, another one of the\u00a0<a href=\"https:\/\/www.youtube.com\/watch?v=MGJUXhKS6TU\" target=\"_blank\" rel=\"noopener\">High Costs ads<\/a>, which shows a stack of money being ground up like hamburger, reveals the repercussions of pot possession could go even deeper. A college student with a marijuana offense also puts themselves at risk of losing their scholarship.<\/p>\n<p>The\u00a0<a href=\"https:\/\/www.youtube.com\/watch?v=n_fEKgRDAO0\" target=\"_blank\" rel=\"noopener\">last ad in the series<\/a>\u00a0shows one of those weird, skinny, inflatable characters that car dealerships often set outside to attract customers. We suspect that the fragile nature of this dancing spectacle of pop commerce is supposed to represent how marijuana can zap a person\u2019s energy levels.<br \/><span style=\"width: 0px;overflow: hidden;line-height: 0\" class=\"mce_SELRES_start\">\ufeff<\/span><\/p>\n<p>\u201cIn other words, marijuana decreases motivation,\u201d the PSA states.<\/p>\n<p>While this claim may be valid to some degree, it has been our experience that motivation can actually be stimulated through cannabis consumption. It really just depends on the strain and the individual. As with anything else, marijuana is definitely not a one size fits all sort of experience.<\/p>\n<p>Nevertheless, the city hopes that while it has no real issues with youth marijuana consumption \u2013\u00a0<a href=\"https:\/\/www.colorado.gov\/pacific\/sites\/default\/files\/PF_Youth_HKCS-Snapshot-region-20.pdf\" target=\"_blank\" rel=\"noopener\">74 percent<\/a>\u00a0of Denver\u2019s high school kids do not use marijuana \u2014 their campaign may prevent any upticks from occurring. It might even help bring the rates down to more impressive levels. \u201cThis campaign is one part of that overall mission to decrease use among youth,\u201d according to a press release.<\/p>\n<p>In addition to the television ads, the city intends to plaster the \u201cHigh Costs\u201d message on billboards and school buses citywide throughout 2019.<\/p>\n<p><b>TELL US<\/b>, do you think these ads will deter teen cannabis use?<\/p>\n<p>The post <a rel=\"nofollow\" href=\"https:\/\/cannabisnow.com\/denver-releases-psa-series-to-deter-youth-marijuana-use\/\">Denver Releases PSA Series to Deter Youth Marijuana Use<\/a> appeared first on <a rel=\"nofollow\" href=\"https:\/\/cannabisnow.com\">Cannabis Now<\/a>.<\/p>\n<p>&#013;<br \/>\n&#013;<br \/>\nRead More: <a href=\"https:\/\/cannabisnow.com\/denver-releases-psa-series-to-deter-youth-marijuana-use\/\" target=\"_blank\">Denver Releases PSA Series to Deter Youth Marijuana Use<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>When Colorado moved to legalize marijuana in 2012, the state ventured into new territory that, quite honestly, scared politicians, public officials and even regular people to the point of protest. Although cannabis advocates sold legalization, in part, by suggesting that establishing a taxed and regulated system was the only effective<span class=\"more-link\"><a href=\"https:\/\/cannabiscultivatornews.com\/home\/index.php\/2019\/01\/30\/denver-releases-psa-series-to-deter-youth-marijuana-use\/\">Continue Reading<\/a><\/span><\/p>\n","protected":false},"author":58,"featured_media":0,"comment_status":"false","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[159,50,911,21,99,693,7388,687,362,724],"tags":[],"_links":{"self":[{"href":"https:\/\/cannabiscultivatornews.com\/home\/index.php\/wp-json\/wp\/v2\/posts\/32526"}],"collection":[{"href":"https:\/\/cannabiscultivatornews.com\/home\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/cannabiscultivatornews.com\/home\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/cannabiscultivatornews.com\/home\/index.php\/wp-json\/wp\/v2\/users\/58"}],"replies":[{"embeddable":true,"href":"https:\/\/cannabiscultivatornews.com\/home\/index.php\/wp-json\/wp\/v2\/comments?post=32526"}],"version-history":[{"count":1,"href":"https:\/\/cannabiscultivatornews.com\/home\/index.php\/wp-json\/wp\/v2\/posts\/32526\/revisions"}],"predecessor-version":[{"id":32527,"href":"https:\/\/cannabiscultivatornews.com\/home\/index.php\/wp-json\/wp\/v2\/posts\/32526\/revisions\/32527"}],"wp:attachment":[{"href":"https:\/\/cannabiscultivatornews.com\/home\/index.php\/wp-json\/wp\/v2\/media?parent=32526"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/cannabiscultivatornews.com\/home\/index.php\/wp-json\/wp\/v2\/categories?post=32526"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/cannabiscultivatornews.com\/home\/index.php\/wp-json\/wp\/v2\/tags?post=32526"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}