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From the cosmic aspirations of ancient pyramids to the light-bending power of a simple prism, the triangle has served as both a sacred symbol and a source of engineering sturdiness throughout human history.<\/p>\n
For Jason Pinsky<\/a>, the man who currently serves as chief cannabis evangelist at Eaze<\/a> and cannabis producer for Viceland\u2019s \u201cBong App\u00e9tit,\u201d<\/a> the triangle he has constructed is both structural and symbolic, representing his personal and professional ethos.<\/p>\n I had the opportunity to speak at length with Pinsky about his unique path to the top of the emerging cannabis industry \u2014 and it all started with a delayed flight.<\/p>\n After three days of MJBizCon<\/a>, where I networked furiously, partied excessively and slept only briefly, I found myself in the bustling lobby bar of the Cosmopolitan, nursing a neat double scotch and puffing voraciously on some promo vape pen.<\/p>\n It was already nearing midnight, but my flight wouldn\u2019t leave for another couple hours due to delays from high desert winds howling just outside the hermetically sealed walls of the Cosmo. That\u2019s when I got a surprise text informing me Pinsky was available for an interview upstairs.<\/p>\n Pinsky opened his hotel suite door and welcomed me in with a grand sweeping gesture of his hand. He cut a bohemian figure in a black sweater, a flowing white scarf adorned with colorful plaid strips and his signature \u201cPinsky shades<\/a>\u201d \u2014 thick, black, rectangular frames with lazy rounded corners and over-sized, tinted lenses that sprawl almost to the bottom of his nose; if you\u2019ve seen the final shot of Martin Scorsese\u2019s \u201cCasino,\u201d you\u2019ve seen Robert De Niro wearing the prescription version, a fact Pinksy points out.<\/p>\n \u201cSame frames as De Niro, but my custom tints and prescription,\u201d he says. \u201cThey were also worn by Darryl Mac from Run DMC and also Lou Wasserman, who started a small company called Universal.\u201d<\/p>\n Photo Jonpaul Douglas<\/p>\n<\/div>\n Pinsky\u2019s suite bar is decorated with various vape pens and cartridges, as well as a few jars of top-shelf cannabis, which we roll and smoke during our interview. He\u2019s squeezing the conversation in right before he ascends into the night sky on a helicopter. This seems absolutely suicidal given the aggressive winds, but if he\u2019s nervous it doesn\u2019t show.<\/p>\n As we talk about his career and his future projects, Pinsky radiates self-assured chill through near-ceaseless technical complexity. Emerging from nearly everything we discuss\u00a0is the unifying concept of the Pinsky Triangle.<\/p>\n \u201cYou\u2019ll hear me use the term \u2018The Pinsky Triangle,\u2019 which started as the culmination of three points in my life. One point was my career, it was technology and was how I made my living \u2014\u00a0that was at the apex of the triangle, with music and weed forming the other points,\u201d Pinsky says. \u201cThe music culture for me was the Grateful Dead, man. And through that I started meeting people that grew weed; there were legendary strains that came from that whole scene.\u201d<\/p>\n His tech career started early, as he and his brother wrote software for their father\u2019s leather belt manufacturing business. By 1994, they were running a company that handled tech solutions for the fashion industry.<\/p>\n \u201cSo by day, I crushed it in the software business and by night and I went and saw a few friends \u2014 you had to be a friend to get my weed because I wasn\u2019t trying to sell weed. I was trying to just get enough weed to pay for my weed and hook up my friends,\u201d says Pinsky.\u00a0\u201cMy crew brought Chem Dawg into existence in \u201991, Sour Diesel in \u201995.\u201d<\/p>\n For years, cannabis remained a lesser priority for Pinsky, with music and technology driving most of his professional momentum during this part of his career, as he served as chief technology officer for multiple tech and music firms. But Pinsky says he grew disillusioned and bored with the tech industry by the early \u201900s.<\/p>\n \u201cIn 2010, the tech industry was not what it was years earlier and I kind of lost the passion for it,\u201d he says. \u201cWhen weed became legal in Colorado and Washington in 2012, that was when I decided I needed to rotate the Pinsky Triangle and put weed on top.\u201d<\/p>\n Photo Johnpaul Douglas<\/p>\n<\/div>\n Part of this decision stemmed from an serious spine injury in late 2000, when Pinsky was prescribed Oxycontin. For the next 13 years, he says he was trapped in what he called a \u201cprison\u201d of opioid dependency. Cannabis would prove to be a crucial tool in his escape.<\/p>\n His early interest and aptitude with concentrates led to judging them in every High Times Cannabis Cup<\/a> held in 2014 \u2014\u00a0he says he earned a reputation as the \u201cSimon Cowell\u201d of concentrates \u2014 but the opportunity also served his recovery.<\/p>\n \u201cJudging every cup while I was tapering off the pain meds gave me access to medication, which was important,\u201d he says.<\/p>\n Pinsky also took an active role in bringing medical cannabis laws to New York, and spent 2014 heavily involved in ultimately successful lobbying efforts.<\/p>\n At this point in Pinsky\u2019s journey, cannabis cuisine became a new aspect to his career.<\/p>\n \u201cIn 2016, I was hosting some underground dinner parties in NYC \u2014 these infused, invite-only dinners,\u201d he says. \u201cThe Vice guys came and one of their producers was trying to do a story on the industry in NY. And I was like, \u2018Let me help you out.\u2019\u201d<\/p>\n Pinsky ended up becoming the cannabis producer for Viceland\u2019s \u201cBong App\u00e9tit,\u201d where he sees it as his role to push cannabis further into the mainstream. \u00a0\u201cWe\u2019re the only show on TV that actually uses real weed,\u201d he says.<\/p>\n Pinsky pulled this same trick \u2014\u00a0carving out his own lane \u2014\u00a0at Eaze, where he created the position of cannabis advisor.<\/p>\n \u201cEaze called me up asking to help them buy weed and my response was, \u2018I\u2019d love to help you buy weed, but really you guys need a chief cannabis evangelist who\u2019s leading the vision, strategy and relationships,\u201d he says. \u201cSo I came in for my first meeting at three in the afternoon I left at three in the morning. I basically came and never left.\u201d<\/p>\n For now, it appears that Pinksy is content with his current career path. But if another evolution lies in his near future, his triangle\u2019s logic will mostly likely remain the overarching philosophy: balance, strength and a large dose of versatility.<\/p>\n Originally published in Issue 31 of Cannabis Now.\u00a0<\/em>LEARN MORE<\/strong><\/a><\/p>\n TELL US,<\/strong> does your career path include cannabis?<\/p>\n The post The Pinsky Triangle<\/a> appeared first on Cannabis Now<\/a>.<\/p>\n
From the cosmic aspirations of ancient pyramids to the light-bending power of a simple prism, the triangle has served as both a sacred symbol and a source of engineering sturdiness throughout human history. For Jason Pinsky, the man who currently serves as chief cannabis evangelist at Eaze and cannabis producerContinue Reading<\/a><\/span><\/p>\n","protected":false},"author":11,"featured_media":27500,"comment_status":"false","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[4816,50,99,2893,85,4622,4817,4360],"tags":[],"_links":{"self":[{"href":"https:\/\/cannabiscultivatornews.com\/home\/index.php\/wp-json\/wp\/v2\/posts\/27499"}],"collection":[{"href":"https:\/\/cannabiscultivatornews.com\/home\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/cannabiscultivatornews.com\/home\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/cannabiscultivatornews.com\/home\/index.php\/wp-json\/wp\/v2\/users\/11"}],"replies":[{"embeddable":true,"href":"https:\/\/cannabiscultivatornews.com\/home\/index.php\/wp-json\/wp\/v2\/comments?post=27499"}],"version-history":[{"count":1,"href":"https:\/\/cannabiscultivatornews.com\/home\/index.php\/wp-json\/wp\/v2\/posts\/27499\/revisions"}],"predecessor-version":[{"id":27501,"href":"https:\/\/cannabiscultivatornews.com\/home\/index.php\/wp-json\/wp\/v2\/posts\/27499\/revisions\/27501"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/cannabiscultivatornews.com\/home\/index.php\/wp-json\/wp\/v2\/media\/27500"}],"wp:attachment":[{"href":"https:\/\/cannabiscultivatornews.com\/home\/index.php\/wp-json\/wp\/v2\/media?parent=27499"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/cannabiscultivatornews.com\/home\/index.php\/wp-json\/wp\/v2\/categories?post=27499"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/cannabiscultivatornews.com\/home\/index.php\/wp-json\/wp\/v2\/tags?post=27499"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}![\"Pinsky](\"http:\/\/cannabiscultivatornews.com\/home\/wp-content\/uploads\/2018\/07\/pinksyelvis.jpg\")
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\nRead More: The Pinsky Triangle<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"